About me
I am a UI/UX Designer with Agile PM skills, Empathy and User-centric thinking, equipped with 20+ years of experience in design roles. Skilled in UX research, information architecture, design system, testing, illustration, content design, copywriting, product development, creative brand building, marketing, customer relations, and content management.
Recently certified in Agile Project Management and Scrum Master. I am a proactive problem solver who takes initiative in prioritising steps towards achieving goals. Collaborate well with others, delegates tasks effectively, communicates clearly and adaptable to changes.
Always eager to learn and advance myself professionally, I have a natural curiosity and openness to new things. In my spare time, I volunteer at Cats Protection and Samye Foundation Wales promoting animal welfare and mindfulness.
I look forward to putting my skills and experience to use and making a meaningful contribution to your team.
Recent Work Experience
UI/UX DESIGNER @ tMofy / Remote / JAN 2023 – PRESENT
- Apply Agile to prioritise tasks, facilitate daily Scrum, and collaborate with the development team.
- Conduct competitor and user research to identify pain points and areas for improvement.
- Establish a scalable Design System with the company’s future roadmap in mind.
- Develop flows and wireframes to design a user-friendly and visually appealing product GUI.
- Write landing page copy that aligns with our values and resonates with our target audience.
- Successfully designed the core functionality of the MVP from ground zero within five months.
UI/UX DESIGNER @ Sailing Sun / Remote / JAN 2023 – MAR 2023
- Transforming a stranded project into a modern and lead-generating website
- Created a design system, wireframes and prototypes using Figma and Wix.
- Analysed competitors and user habits in different market regions.
- Designed the landing page based the research and use the best social tools for the target market.
- Managing the project using Azure DevOps to assure efficiency and quality delivery.
UI/UX DESIGNER @ Asiania / Remote / AUG 2022 – DEC 2022
- Quickly adapted to the team during the dev phase with a can-do attitude and willingness to learn.
- Conducted competitor research and developed user stories.
- Revamped landing page copy for the English market.
- Enhanced the product’s design system, flow, UI, and responsiveness.
- Design interactive modules for various online event needs.
- Worked collaboratively with the development team to achieve MVP using Agile and Scrum.
GRAPHIC DESIGNER & ILLUSTRATIOR @ Gaja / Remote / SEP 2018 – MAR 2020
- Designed the branding assets and the logo as company mascot.
- Realising the story-telling marketing strategy by illustrating the Gaja comic for social media.
- Produced flows, wireframes and prototypes for the Gaja’s social app.
- Designed the commission flow with quantified and visualised questionnaires.
- Collaborating with a team of creative and diverse illustrators with open mind.
- Successfully launched the crowdfunding project on Kickstarter by providing customisable perks.
VOLUNTEER DIGITAL CONTENT DESIGNER @ Samye Foundation Wales / Cardiff / AUG 2022 – PRESENT
- Proactively problem-solve by collaborating with the stakeholders, while applying strategical thinking.
- Design Content and Marketing strategy, coordinate with the cross-functional team.
- Facilitate and nurture the marketing team by providing resources and encouraging self-management.
- Improved the centre’s UX via research, analysis, design, and testing, created a modern website on Wix.
- Design quality content by planning, research, interviewing with stakeholders, trainers and community members.
- Involved in the interview process of professional volunteers, help matching their skills to suitable roles.
- Producing videos and wriitten contents for events and interviews for YouTube and social media.
- Increasing overall productivity, agility, event attendance, engagement, and donations.
Skills
Technical /
Figma, Sketch, Adobe Photoshop, Adobe Illustrator, Adobe Indesign, Procreate, WordPress, Wix, HTML/CSS.
Creative /
Information Architecture, User Journey Flow, Wireframing, Prototyping, User Research, User story, Competitive Analysis, Usability Testing, Design System, Responsive Web, App Design, Design for Accessibility, Content Design, Copywriting, Design for Printing and Publication, Creative Illustration.
Productivity /
Agile Project Management, Scrum Master, Azure DevOps, Slack, Jira, Miro.
Language /
- English – Fluent
- Mandarin – Native speaker
- Welsh – Basic level
Facts
- Owned by a cat.
- Meditate every day.
- Can drive, prefer not to.
- Used to play bands.
- Love drawing
Contact
You’re welcome to contact me at [email protected] to get a copy of my CV, references also available.